1970年圣地亚哥动漫展成立时,它提供了一个专属空间,粉丝、经销商、收藏家和行业专业人士可以聚集在一起,庆祝他们对漫画和流行文化的热爱。自那以后的几十年里,动漫大会的规模和范围都在扩大,每年夏天都吸引数十万粉丝,并增加了媒体行业的关注,尤其是好莱坞,好莱坞利用大会的排他性将宣传炒作传播到更广的地方。是什么让圣地亚哥动漫展成为好莱坞的目的地?这个行业在动漫展上的表现如何影响我们对粉丝意味着什么的看法?这个单一的事件能告诉我们什么关于媒体产业和他们的粉丝之间的关系,过去和现在?
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Only at Comic-Con: Hollywood, Fans, and the Limits of Exclusivity
When the San Diego Comic-Con was founded in 1970, it provided an exclusive space where fans, dealers, collectors, and industry professionals could come together to celebrate their love of comics and popular culture. In the decades since, Comic-Con has grown in size and scope, attracting hundreds of thousands of fans each summer and increased attention from the media industries, especially Hollywood, which uses the convention’s exclusivity to spread promotional hype far and wide. What made the San Diego Comic-Con a Hollywood destination? How does the industry’s presence at Comic-Con shape our ideas about what it means to be a fan? And what can this single event tell us about the relationship between media industries and their fans, past and present?
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