通过此蓝图为客户和客户提供最大价值,以实现客户的成功
在《客户教育手册:领先公司如何吸引、转化和留住客户》中,客户学习专家巴里·凯利和丹尼尔·奎克解释了如何教客户最好地参与您的产品和服务,是将他们从潜在客户转变为您品牌的忠实拥护者的关键。
在这本书中,你将研究如何为你的客户定义成功,创建客户教育发展计划,并追求客户成功和收入指标。你还将:
客户教育手册非常适合各种公司的创始人、高管、经理和从业人员,对于寻求从长期客户中获取并提供最大价值的SaaS公司高管来说尤其实用。
The Customer Education Playbook: How Leading Companies Engage, Convert and Retain Customers (True PDF)
Deliver maximum value to customers and clients with this blueprint to customer success
In The Customer Education Playbook: How Leading Companies Engage, Convert, and Retain Customers , customer learning experts Barry Kelly and Daniel Quick explain how teaching customers to best engage with your products and services is the key to converting them from prospects to loyal advocates of your brand.
In this book, you’ll examine how to define success for your customer, create a customer education development plan, and pursue customer success and revenue metrics. You’ll also:
Perfect for founders, executives, managers, and practitioners at companies of all kinds, The Customer Education Playbook is especially practical for SaaS company executives seeking to extract and provide maximum value from their customers over the long haul.
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